Exciting Activation for Zyliss in Switzerland: Rösti Reload Event!
On Wednesday, May 14th, Zyliss had the pleasure of welcoming journalists, influencers, and food lovers to Kocheria in Zurich for an immersive activation centered around one of Switzerland’s most iconic dishes: Rösti, reimagined with international flair! This was a great way to boost our brand presence in Switzerland ahead of the highly anticipated Food Zurich Festival in June.
Hands-on spotlight on our hero products
The goal of the event? To let guests discover and try our tools firsthand in a friendly, interactive setting, with a special focus on our Gourmet Drum Grater, which was showcased in an exclusive brand-new video premiered during the afternoon.
Guests cooked at six themed stations, each inspired by a different world cuisine, while testing a selection of Zyliss tools including the Zick-Zick 3, Easy Pull, Salad Spinner, and more.
A flavorful international Rösti journey
Participants traveled the globe through our original Rösti recipes:
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Mediterranean: Zucchini Rösti with Herb Hummus
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Asian: Carrot-Ginger Rösti with Glazed Shiitake
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American: Sweet Potato Rösti with Crème Fraîche & Lemon
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Mexican: Potato Rösti with Avocado & Chipotle
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Salad Station: Mixed Veggies with Homemade Dressing
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Sweet: Carrot-Cinnamon Rösti
A warm and engaging atmosphere
The afternoon event created meaningful connections in a lively and friendly environment. We also captured stunning photos and videos throughout, which will be featured soon in upcoming communications — a sneak peek ahead of Food Zurich Festival, where Zyliss will once again be in the spotlight.
Don’t miss our next event!
Zyliss will be featured in an exclusive cooking workshop led by Chef Joël Adank, focusing on vegan and creative Rösti recipes.
📍 Save the date: June 19th. More information here:
👉 foodzurich.com – Workshop with Joël Adank and Zyliss
